Taking the first bite...

Well we guess firstly we should give you a little introduction and explain what and who exactly BOA are…

Our names are Nommi and Fay; a beauty and all-things-luxury obsessed pair who have been joined at the hip since we first met in 2008. With professional experience in the beauty industry and a plethora of experience within the luxe (or so our credit card statement tells us), BOA was born out of a love for the finer things.

Utilising the only means known to 21st century girls, the blogosphere, BOA is a platform for us to review and share the many brands, products and delights we have encountered over the years – we know being able to connect with someone else through the trials and tribulations of things in the beauty world is a massive help and luckily for you, we always find ourselves on some kind of adventure; even when backpacking in South East Asia we managed to find a hidden corner of opulence.  

Our aim is that BOA is quite literally a fountain of knowledge for all of our readers... Beauty, Style, Lifestyle Culture, Travel we'll do the lot and hopefully help you find some hidden gems in whatever genre of luxury you’re seeking! 

We wouldn’t have been able to find half of the amazing products suited to our skin types and styles if it wasn’t for Bloggers. In a fast-paced, ever changing world of style, hot-spots and must-haves, we take the pain out of prep-time:  BOA is your constant.  With both of our skin types, hair types, body shapes, food loves, food hates and  thrill-seeking levels being diverse (it’s a wonder we’re friends), we’re offering you two for the price of one. Lucky for you, we’re also going to throw in some guest bloggers (our very own talented industry-based friends) to give you that added backstage access that any BOA girl needs.  

Finally, we’d like to share with you the explanation behind BOA. 

We were both born in the year of the snake; for those who are unaware the snake is renowned for loving extravagance and always aiming for the finer things in life (our parents tell us they couldn’t have written it better). This Chinese NY is coincidently celebrating our favourite reptile too, so what better time for BOA to be born.